Crowd management is one of the biggest things you have to think about when planning an event. Controlling a large number of people for a long period of time is no easy feat. Here are some tips that can help you:
Know Your Audience
Crowds act in varying ways, depending on the event. Your plans for a watch-along party for a football match should be different from what you’re going to do at an academic conference.
Before starting with your crowd management plan, you have to know what kind of attendees you’re having and what they expect to see. Are they minors, young and working adults, or seniors? Are they expecting an elegant or refined party or a fun get-together where they can catch up with old friends?
People don’t like waiting, and they definitely won’t love standing in line for an event that hasn’t even started yet. A good way to prevent this is by streamlining the check-in process.
To make things faster, use a ticketing app so people can get their entry passes ahead of schedule. And, when they arrive, all you have to do is scan the barcode to verify their purchase. You should also have multiple check-in points so crowds won’t form quickly.
Mark Different Areas Clearly
When people know where they’re supposed to be, there’s less chance they’ll stand in one spot for a long time, looking around in confusion. Put up signs indicating how to get to the registration areas, restrooms, and main hall. You should also mark off potential hazards and places that are off-limits.
It’s also a good idea to set up stanchions to control foot traffic. They’ll fence off areas that should be left alone while showcasingthe direction your guests should be taking.
Have Enough Staff
Your staff is the most important asset of your event; you can’t do everything on your own. Hire ushers to show people around and answer any of their questions. They should also have a convenient way to communicate with each other if something goes wrong.
Your staff should be scattered throughout the venue. A few people will bein charge of the entrances, while others will be stationed near the presentation rooms. There should also be a few standing around the stage to assist attendees.
And, don’t forget to set up a guest service desk in an easy-to-access area so visitors can go there to direct their questions or concerns.
Whether it’s learning about your guests or setting up plastic stanchions and ropes, crowd control takes a lot of work. But, as long as you keep these tips in mind and stay smart in your event planning, you won’t have any trouble managing your attendees.